Mr. Bjorn Lee
Mr. Bjorn Lee is a serial entrepreneur and technology executive with experience in Asia and US. In 2011, Bjorn suffered from stress-induced chest pains and took a doctor’s advice to learn meditation. Since then, he has been experimenting to integrate mindfulness into his daily work and life. In his previous role at Zendesk ($ZEN), his exposure to the high-pressure customer support industry made him realize mindfulness is not just a personal, but a business problem. Since 2017, he has been working on MindFi – a smart mindfulness product for the modern, busy human. MindFi has been featured by Apple, Forbes, ChannelNewsAsia and is advised by global leaders in mindfulness and neuroscience, including Prof. Steve Hickman, founder of Center for Mindfulness at UC San Diego (UCSD).